Ambassador for BERGDORF GOODMAN and writer, NYC.
Hollywood or Broadway Hollywood
Celine or Chanel Depends on the season
Book or movie Book
Harpers or Vogue Both
Fur or Faux Fur and lots of it
Chocolate or vanilla Both
NY or Brooklyn New York City
Mexican Icon Frida Kahlo
Favorite spot to have brunch It depends on whom I am with! I do enjoy going to the Mark hotel for brunch.
Dessert The chocolate soufflé at Le Cirque
Guilty pleasure Ice cream and champagne
Character Auntie Mame from the movie Auntie Mame; Edie Sedgwick from the movie Ciao Manhattan!; Eloise Alexis Colby Carrington from the TV show Dynasty; Thomas Crown from the movie Thomas Crown Affair
Fashion period or movement I would have liked to be at the Chambre Syndicale de la Haute Couture in Paris when Yves Saint Laurent was there, that whole time period 1953 until the late 1970’s. When fashion shows where not posted on Instagram.
Beauty tip Never leave the house without lipstick, and for me less is always more when it comes to makeup.
Photographer Slim Aarons, Cecil Beaton, Helmut Newton.
Fashion stylist Myself. I also like the work of Giovanna Battaglia
Fashion editor Diana Vreeland
Quote “Do the things you know, and shall learn the truth you need to know. ” -Louise May Alcott
Haya Maraka, Ambassador for Bergdorf Goodman is also a writer, stylist, tastemaker, and the list could go on and on. “I don’t want to sit here and list my achievements”, she said. ”I don’t think like that, I am always looking for what’s next. The past is the past for a reason.” Haya always knew fashion would be a big part of her life; it has always been there, there wasn’t much of a choice to be made.
For her, anything that has a creative base is an art form. It is defined as “the expression or application of human creative skill and imagination”. The industry can be mistaken sometimes regarding marketing and advertising because just like like art needs to be sold, fashion does too. “Everybody is an artist whether he/she is a scientist or a fashion designer”, she said. “It is always exciting and beautiful for me to see people’s imagination come to life. A pair of shoes is a form of art that you can use at the same time that a painting is art that can be seen. However, they are both are art”.
She believes that the fashion industry is sometimes misunderstood. Her main purpose in life is to really raise awareness of what it should be: less mainstream and more luxury. Better quality over quantity. For her, every character involved in the industry plays an important role, from everyone behind scenes (stylists, photographers, PR, sales, interns) to the final consumers. When talking about social media she assures that technology is one of those things in life that is both a curse and a blessing. “Fashion is a lifestyle and a true fashion client knows what she wants, she isn’t waiting to see what some blogger told her to buy.” However, she talked about bloggers who create good and interesting content, bloggers who create art through images.
When asked about her favorite icon, she had some interesting answers. “Icon is a very strong word and just because somebody puts on an expensive dress and looks fabulous in it, that doesn’t turn them into an icon,” she said. She admires people that leave a mark on the world and makes big changes happen. She admires Azzedine Alaia because he follows his own rules and hasn’t followed the footsteps of other designers. For Haya, he represents what a true fashion house should be. She loves Diana Vreeland for her originality, her outspokenness, and her elegance, as well as the talent and provocative work of Helmut Newton. She is a vintage lover and among her favorite boutiques are Bergdorf Goodman, What comes around goes around, and Curve boutique.
“I read a lot! I mean A LOT, A LOT, A LOT,” she said. She has read Lolita by Vladimir Nabokov at least 7 times, all of the Eloise books by Kay Thompson more than twice, and whenever possible she goes back to reading Diana Vreeland Edited Memos by Alexander Vreeland. What about her style? Well, we just love it! She never limits her inspiration, and as much as it may sound like a cliché, inspiration is everywhere but most importantly it comes from within.
Lately, she has been working on her new book. The last track she listened to on her i-pod is Nina Simone.
So keep an eye on her! For she is not only what is trending right but what will be trending tomorrow.